Back in the day, things were pretty easy, at least for print journalism. Standard advertising and strong subscription rates were the way to secure revenue and successful revenue forecasts. However, things have become a lot more complicated since the...
Web Push Notifications are notifications that your website visitors can opt-in to receive to remain updated without installing your app. These clickable rich content messages may be sent to users’ devices by a web site or an online app....
Emoji could be a huge part of today’s online and mobile experience, whether you wish it or not. Emojis became an important part of our expression while sending a text, or after you chat together with your friends, etc....
Google Adsense Alternatives ensure getting paid for your work. Without relying on Google alone. As it is an essential outcome of every process. From posts on Facebook, pictures on Instagram to videos on youtube. The main goal of the...
"If content is king, the conversation is queen" Social media has quickly become an important part of our lives. All the data in the world is driven through these social media portals. Every single day millions of users are scattered...
Ever since the push notifications entered the digital marketing space, it has been redesigned and made more effective by refining through the years matching content with context to its target audience. These little pop-ups have changed the way notifications...
  Cell phones have evolved from a luxury item to a regular need. Mobile applications now account for 80 percent of phone usage and hence, Push alerts have now become an important part of promotions and enhancing brand awareness. Indeed, recent...
  Safari Push Notifications is Apple's developer service that sends notifications directly to your Mac. In addition to the case of using web app notifications, it is a useful tool for organizations to send notifications directly to their computers. These notifications...
In this busy and fast-paced environment, push notifications have found a diligent way of engaging with its customers. Many businesses are trying to find ways to show their content to a wide range of potential customers but due to...
  “The business has only two functions — marketing and innovation.” — Milan Kundera, Writer & Playwright. The marketers are always striving to think about the various techniques and tools to use for the marketing and growth of the brand. One of...