Our Initial Business Model We initially planned out to monetize on cookies data just like Google or Facebook does. It was simple. Drop cookies in the user’s browser that subscribe to us and then...
On average, companies today use 37 software tools to execute their daily activities and tasks, as revealed in a survey conducted by Siftery.  From generating leads to engaging them, there are tools available to...
Back in the day, things were pretty easy, at least for print journalism. Standard advertising and strong subscription rates were the way to secure revenue and successful revenue forecasts. However, things have become a lot more complicated since the...
As 2021 fast approaches (and we look forward to what will hopefully be a less stressful year), the world of e-commerce is gearing up for another momentous period. And while it has always been incredibly important to stand out and...
As a marketer, you know the real struggle behind increasing and maintaining good web traffic.   What is your website traffic? The number of users who are surfing through your website is what makes up your site traffic. These users could be...
Mobile is an integral part of our life and its continuous use in daily life emphasizes the importance of mobile marketing. Mobile marketing may be a multi-channel online marketing technique focused on reaching a selected audience on their smartphones,...
User retention is as important as customer acquisition. The online engagement of your customers will help you increase customer loyalty. Push Notification is one of the finest tools for online customer engagement and retention. It sends short and crisp...
There are more than 6,50,000+ active websites on blogger today.  The content on your blogger site should be well created and market in a way it boosts user engagement and retention on your blog.  In addition to that, blogger provides an...
Google and Mozilla have come up with new updates for web push on Chrome80+ and Firefox browsers. The new quieter updates are the result of building a better user experience. The Chrome versions before Chrome80 would support the previous...