Knowledge Base

IntroductionWhat is an SEO ranking factor? Well, to begin with, what is SEO itself? SEO stands for search engine optimization. It’s the blanket term for any and all actions that are taken to improve a website’s ranking in the SERPs (search engine results pages).The ranking is...

IntroductionLiving in the digital world, you receive many push notifications from apps and websites. But how many notifications do you click and open?Now, think the same for your users.Reaching your users is essential, but you can’t see the estimated results with web push notifications if...

Multi-channel marketing is often not used effectively by companies. They either don't know how to use such platforms at all, or they haven't taken full advantage of them yet. Employing multi-channel marketing is the best method for a company to be where its customers are.However, if you don't know where to begin, how...

A t-shirt with your design printed on it, a coffee mug with your face on it, a mobile cover with your quote on it, personalization is hitting a high note, and people are going all gaga over it.Product Customization: The Rising TrendMore than just the benefit of convenience of...

What is RSS Featured Marketing Image Plugin RSS featured image is a WordPress plug-in that helps in adding featured marketing images to the RSS feed notifications. What is RSS in WordPress? RSS feed is the format that allows blogger websites to send frequent updates. This allows users to know instant updates of new blogs. This helps website owners to increase their traffic, communicate...

Sharing stories and thoughts has been one of the most needed aspects of human lives for centuries. Storytelling is carried out by humans in different ways from decades to share their thoughts and experiences.So, the roots of content marketing were sowed around 40,000 years ago as content marketing is all about storytelling. The...

To begin the article, let’s first understand what is keyword research. Keyword research is the process of identifying and analyzing the words and phrases that people use to search for information, products, or services online. It is a crucial aspect of search engine optimization (SEO) and content marketing as it helps to determine what...

In recent years, there's a great shift in the retail industry. Customers have started prioritizing the internet for shopping. Due to necessity and convenience, eCommerce is growing fast. Necessity- as the global pandemic has made it tough for brick-and-mortars to stay in the market. And convenience- as who does not like shopping in their pajamas? As an...