Knowledge Base

Truepush received the High Performer Winter 2023 award from the G2 review service.With the new hopes and goals to reach this year, the award from G2 Reviews boosted our commitment and passion for providing exceptional services. It states that high customer satisfaction is one of the main criteria for evaluating...

Marketers search for a strategy that can provide long-term results. For this, focusing on every metric is essential. Prioritizing brand awareness and attracting users, we need to have an eye on the retention rate.In the digital world, users can always find alternatives for your service, and you may lose customers. Marketers should widen...

Look around we all are stuck on our devices and living online for everything. And this scenario has increased promptly in the past years. For example, we are online for shopping, connecting with friends or for professional work. This is noticed by digital marketers and figured display advertising is a good medium to reach prospects, grow awareness...

When it comes to online visibility and Search Engine Optimization(SEO), there are a lot of factors to consider. In this guide, we’re going to cover everything you need to know about SEO for SaaS companies - from how to improve your website’s ranking in Google and other search engines, to how to create effective marketing campaigns that...

We all know push notifications are small pop-up messages that display on the users' desktops or mobiles. These push messages are effective in re-engaging audiences even when they are not on the website or application. But do you know we can make these notifications more attractive by adding multimedia? Yes, and these messages are termed Rich Push...

Recall your morning and let me know if you haven’t checked your digital devices for notifications, social media platforms or emails.Digital media has become an integral part of our everyday life. We check our screens for the latest updates, trending news, sales & discounts and more. These days we all search for solutions...

Content is what drives the world wide web as well as social media, and you need to constantly come up with innovative content to keep your target audience interested.Relevant and engaging content does attract attention, and generating such content should be the aim of every content creator. However, with cut-throat competition in the...

Tracking campaigns is the essential step in planning a perfect marketing strategy. Apart from collecting data, this practice helps you to know your users better, and the visibility of reaching your targets helps you to optimize your campaigns.Today push notifications are a major part of marketing campaigns and it is essential to track...

Choosing the right marketing strategy template and developing an effective branded content strategy can be daunting, especially with so many available options. With many small and large companies making their services accessible online, businesses should implement effective content marketing strategies to spread information about their brands and attract prospective clients to the sales funnel. This blog post...

Disappointed customers and falling behind competitors could be one of the worst nightmares of any business owner. Though this could be true if you don’t keep up with the ever-changing world and your competitor does. For example, riding the eCommerce wave. Now, what is that basic approach or strategy that makes every business grow, have you ever...