Digital engagement emphasizes engaging your potential customers across different channels of marketing. Such as website users, social media audience, email subscribers, and so on.
To improve digital engagement, you can send push notifications to users, send emails, and create content that drives value for users.
The most important tool today to engage your audience is by sending push notifications. It has higher engagement rates by 10 to 15x than other channels like emails and SMS. Follow this guide on best practices for sending push notifications.
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