It takes two to Tango, and when those two have a brilliant idea coupled with a sense of direction and dedication, it’s a blockbuster show. Manoj Surya and Ravi Vaka, the co-founders and the men behind a blockbuster SaaS product – TruePush, a freemium Push Notifications service.
It all started in November of 2018. A team of 6 which includes the co-founders, 3 developers, and a business associate got together and started drawing a road-map for this product. With Ravi Vaka and the business associate handling the customer outreach and PR activities, Manoj Surya and the dev-team building a solid tech product, it was only a matter of time before the service was up and running. The product was on a trial run among friends in Hyderabad Start-up ecosystem by December and the results were up-to-the-mark. We received a good number of feedbacks, some were really positive while others were helpful in pointing out the areas where the product needed to improve. Before the public launch, the dev-team started working on a few improvisations as highlighted from the trail run. The team size was 7 as of Jan 9th, 2019 – the day when TruePush was announced to the public. That day something else happened too, TruePush was listed on Product Hunt and it started trending on top. The product was an instant hit. By the end of the day, TruePush was ranked #3 on that day’s trending list. This resulted in a lot of signups within a few hours and the product’s journey was officially on a highway.
Recently, TruePush was given Rising Star award – 2019 and Premium Usability award – 2019 by FinancesOnline. Finances Online is one of the leading platforms for software reviews and comparisons with highly detailed insights.
Right now, TruePush has over 1700 clients and more than 100 million notifications are being sent every month. The current team size is 9 and the work is on for adding more features to the product. The company has a huge prospect for growth and their future plans include –
- Reaching 100M devices through its clients in 2019.
- Introducing more advanced re-engagement tools in the next 1-2 years.
- Emerging as a market leader in Push Notifications segment in the next three years.
TruePush has many features that include, but are not limited to – Scheduling, Segmentation, Triggers, Image integration, RSS-to-Push, and Custom Buttons.