Headlines9 is an online platform that brings daily top stories like news entertainment, health, lifestyle, astrology, games, and many more to its subscribers in terms of web push notifications. They gather all the important news from many sources and provide users with valuable content. Headlines9.com has an Alexa global rank of 119,966 and ranks 7,087th in India. Its global rank has gone up by 153,346 positions over 3 months
What is your website? Can you narrate us the story behind building it? (What is the unique problem you’re trying to solve)
There are a lot of news websites but not one is dedicated to government policies and policies which affect the common man. It is very easy to find news related to someone’s interest in our site.
What are the various growth or marketing channels you’re trying to get more visitors on the website?
Seo, Email, Social media, print media, etc
Do you think customer retention is crucial for businesses? How do push notifications help in it?
Yes, retention is important, and web push notifications are required to send important news announcements instantly and make people aware of it.
How do you plan out your push notification strategy? What are the parameters you consider while building it?
To gain as many subscribers as possible. To reduce unsubscribes and send a notification that is important for users.
What is the most used push notification feature, and how it helped you in getting more conversion rates?
RSS to Push is the most useful feature as you can automate and do not worry to send web push notifications manually.
How long have you been using Truepush, and how is it helping you achieve your business goals?
I have been using it for almost a year. And it is helping me get traffic and send an alert instantly about important news.
Any feedback for the product and the Truepush team?
Keep up the good work, but please don’t make it paid in the future as I have lost so many subscribers on OneSignal and SendPulse. They said it is free and later they made it paid once I reached 1 million subscribers.
After using the Truepush notification service, Headlines9 has increased the subscriber count and the day wise subscribers count reaches a good number with nil unsubscribers.
Headlines9 uses simple notifications provided by Truepush for every news item on its website. The notifications they send have the same sent rate as their delivered rate. The total view count has a massive number of 970.78K views.
Headlines9 is using Truepush for a year and they had a great increase in subscribers and the monthly traffic is ever-increasing and Truepush helps in maintaining a good conversion rate.
Image source- Freepik